The One Show / Hackman
If You Don’t Deserve An Award, Who Does? The One ShowFor the One Show, we developed an online Pack Man game where a creative chases after the planners, account directors, and clients around the agency to get their ideas approved. While shouting, "Been done, been done, been done... throughout the chase, our desperate creative collects highly sought-after Hack Man fruits/prizes, only this time, the fruits are in the shape of the illustrious One Show Pencil.
Agency: la comunidad Client: The One Show Executive Creative Director: Joaquin Molla Executive Creative Director: José Molla Art Director: Philip Bonnery Copywriter: Gustavo Lauria Digital Guru: Andrei Ivanoff Producer: Laura Malaga